Segundo Foro de Turismo en el Norte de Antioquia – Second Tourism Forum in Northern Antioquia

Tourism in Northern Antioquia has soul, identity, and enormous potential. Today more than ever, travelers seek authentic experiences, meaningful destinations, and hosts who connect from the heart. But to achieve this, something more than landscapes is needed: you need to know how to tell their stories.

We invite you to the Second Tourism Trends Forum, a meeting designed to inspire you, connect you, and provide you with real tools to transform the way you communicate your business. Here, content is the protagonist, innovation is the path, and collaboration is key.

For two days, you will explore digital marketing strategies, relevant content creation, success stories, global trends, and technological tools so you can attract more visitors, strengthen your brand, and contribute to positioning Northern Antioquia as a vibrant, sustainable, and lively destination.

Why you can’t miss it?

✅ Learn with experts in tourism, marketing, and digital content

✅ Connect with other entrepreneurs, creators, and institutions in the territory

✅ Discover new ways to promote your services and experiences

✅ Get inspired to strategically and memorably tell your story

📚 History & Interesting Facts:

Northern Antioquia, a region characterized by its diverse landscapes ranging from cool mountains to warm valleys, has a rich history of tourism development, though often distinct from the more urban-focused tourism of Medellín. Historically, its appeal lay in its agricultural heritage, picturesque small towns, and natural beauty, attracting visitors seeking a more tranquil and authentic Colombian experience.

In recent decades, there has been a growing recognition of Northern Antioquia’s potential for sustainable and community-based tourism. Efforts by local governments, chambers of commerce (like the Cámara de Comercio en Medellín, which organizes the Tourism Forum), and community organizations have focused on highlighting its unique cultural traditions, gastronomic offerings, and outdoor activities such such as hiking, birdwatching, and agritourism. 

Historically, its appeal lay in its agricultural heritage, picturesque small towns such as San Pedro de los Milagros, Entrerrios, Donmatias, Santa Rosa de Osos, and Carolina del Príncipe, and natural beauty, attracting visitors seeking a more tranquil and authentic Colombian experience.

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