Santa Marta, a captivating coastal city nestled along Colombia’s Caribbean coast, has emerged as a sought-after destination for expats seeking lucrative real estate investment opportunities. This alluring city boasts a unique blend of stunning natural beauty, a rich and vibrant cultural tapestry, and a burgeoning tourism industry that continues to attract visitors from around the globe.
Its breathtaking beaches, lush rainforests, and majestic mountains provide an idyllic backdrop for the development of residential homes and vacation properties, enticing both local and international investors. The city’s growing popularity among tourists and expats alike has spurred a surge in demand for housing, driving up property values and creating a favorable environment for real estate investment. Furthermore, Santa Marta’s strategic location on the Caribbean coast provides convenient access to other major cities in Colombia and the wider region, enhancing its appeal as a hub for both business and leisure travel.
Why Santa Marta Is Becoming a
Top Choice for Real Estate Investment?
Santa Marta, most known as “America’s Pearl,” is emerging as one of the most compelling destinations for real estate investment, and for good reason. Its prime location boasts a well-connected airport and proximity to major cities, ensuring that local and international investors can easily access this vibrant area.
The real estate market here is diverse and dynamic, catering to various budgets and preferences. Investors can explore an array of options, from luxurious beachfront villas and sleek modern apartments to charming colonial homes and everything in between. This variety highlights Santa Marta’s allure and its remarkable potential for profitable investments. However, there’s even more to notice in Santa Marta:
The City with the Highest Growth in Real Estate Sales
In Colombia’s real estate landscape, Santa Marta emerges as a prime destination for residential property investment as the city has experienced robust economic growth in recent years, driven by sectors such as tourism, agriculture, and the port industry. This expansion promises increased property values over the long term, making the purchase a profitable investment.
Medellin Guru highly recommends Real Estate by expatgroup.co as your trusted realtor agent in Santa Marta. Their experienced team specializes in helping expats navigate the local property market, offering personalized service and expert guidance to find the perfect home or investment opportunity.
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According to statistics provided by Camacol Magdalena, Santa Marta is the city with the highest growth in real estate sales in Colombia. Thus, the entity estimates that more than 3 million people a year come to enjoy the beaches and nature of this region, but in addition to the tourist interest that the city has, there is a growing interest in real estate investment, particularly in the acquisition of second homes.
“Nearly 6,000 units sold prove it. They are projects with a high content of sustainability, versatility, and profitability that are within the reach of various budgets”
Javier Quintero, Regional Manager of Camacol Magdalena.
Increase in Tourism
The capital of Magdalena is increasingly becoming a tourist destination for both nationals and foreigners. According to the Colombian Hotel Association (Asotelca), during this vacation season, which includes December 2024 and the beginning of 2025, Santa Marta registered 23% foreign visitors.
One key to achieving the high figures was the area connectivity presented at the Simón Bolívar International Airport in Santa Marta. The executive director of Asotelca, Carolina María Olarte Sampayo, stated that this year, they expect Santa Marta to receive between 700,000 and 850,000 visitors, further consolidating its position as a world-class tourist destination.
Cultural and Natural Richness in Santa Marta
Santa Marta is an ideal destination for tourists and expatriates with its year-round temperatures in the high 80s to low 90s (31.5°C to 33.5°C). The city features stunning beaches, vibrant neighborhoods, and captivating attractions. Its historic center and cruise ship port have been beautifully restored, while inland areas like Bavaria provide a tranquil escape from the bustle of tourism. Santa Marta truly offers something for everyone, making it an irresistible paradise, where you’ll also find:
Taganga
Taganga is a charming village in Santa Marta surrounded by towering mountains and a breathtaking deep-blue bay. The unspoiled beach stretches for miles and is complemented by a newly built boardwalk. Known for its vibrant marine life, Taganga’s bay is perfect for diving and snorkeling, and various dive shops and excursions are ready to help you explore its underwater wonders.
El Rodadero
El Rodadero is a beautiful spot just 10 minutes south of Santa Marta. It has been a popular destination for years, as many people prefer it over the once-problematic historic center of Santa Marta. The beaches here are longer, wider, and better kept than those in the city, creating a stunning crescent-shaped shoreline that stretches for miles.
El Rodadero has a friendly, small-town feel you won’t find in the city. Its fine sandy beach is lined with palm trees and offers warm, calm waters. The boardwalk is busy with people enjoying the scenery and visiting kiosks that sell everything from fresh pizza to fruit juice.
The beach comes alive on weekend nights with families gathering to enjoy local music and dance. It is bustling with people enjoying the beach, markets, shops, and boardwalk while maintaining a safe, friendly, and relaxed atmosphere.
The Southern Sector
The southern sector of Santa Marta includes the neighborhoods of Rodadero Sur, Playa Salguero, Pozos Colorados, and Bello Horizonte, which has the widest beach in the area. This area is located south of Santa Marta and El Rodadero, just before the airport. It features quiet, well-kept beaches that are more exclusive than those in Santa Marta or El Rodadero. Many new, upscale condo buildings are also being developed here.
The Santa Marta real estate market is growing in this southern sector, where you will find the most new construction and pre-construction deals. The condo projects here are typically high-end, spacious, and feature modern finishes and amenities, with beautiful overviews to beaches along this stretch, which are visited mostly by local residents, creating a peaceful environment.
For projects like these, it’s indispensable to have experts who understand the real estate landscape, Colombian laws, and can cater to your specific needs, investment, and budget. We highly recommend reaching out to our trusted partner, Real Estate by expatgroup. They will provide you with the information you need and present you with a range of options to choose from. Don’t hesitate to contact them for a confident and informed decision.
Ecotourism Opportunities in Santa Marta
Santa Marta, celebrated for its breathtaking natural landscapes and serene ambiance, draws those seeking a laid-back lifestyle enriched with eco-tourism opportunities. The increasing interest in Santa Marta real estate highlights its potential for substantial returns for investors eager to tap into the rising demand for sustainable living environments. This vibrant city is a gateway to some of the most important national parks, enhancing its appeal to residents and travelers alike.
Cost of Living in Santa Marta
Santa Marta is an excellent choice for expats looking to invest in Colombia due to its natural beauty and promising real estate opportunities that match the cost of living, which is significantly lower than in many U.S. coastal cities; it’s about 73% cheaper than Miami or Fort Lauderdale. For those coming from colder locations, Santa Marta’s average cost of living is approximately 80% less than in cities like Boston or Chicago, contributing to a high quality of life.
| Expense | U.S. $ |
|---|---|
| Rent (three-bedroom/two-bathroom apartment) | $400 – $1,000 |
| Electricity (depends on use of air conditioning) | $60 |
| Water | $15 |
| Gas | $10 |
| Telephone (land and cell) | $20 |
| Internet | $20 |
| Groceries | $200 |
| Transportation (buses & taxis) | $35 |
| Entertainment (evenings out, etc.) | $150 |
| Health plan (public basic) | $80 |
| Maid service (once per week) | $60 |
| Clothing & personal care | $150 |
| TOTAL | $1,190 – $1,790 |
Beachfront Apartments: A Real Estate Investment Opportunity
Santa Marta stands out among the Caribbean cities of Colombia, emerging as a prime destination in the real estate market, offering an extraordinary opportunity to live, relax, or work with stunning views of beautiful, unspoiled beaches. Unlike the bustling crowds of Cartagena, Santa Marta boasts a peaceful lifestyle paired with fantastic amenities, all at a fraction of the cost.
From the pristine bay of Taganga to the charming atmosphere of Santa Marta’s historic port, the vibrant energy of El Rodadero, and the impressive developments in the southern sector, this city truly has something for everyone. Our esteemed partner, Real Estate by expatgroup, currently has an array of beachfront apartments available that perfectly capture the essence of Caribbean living.
If you’re looking to purchase real estate in Colombia, these beachfront apartments in Santa Marta are an excellent option for foreign buyers seeking a peaceful retirement, a second home, or an investment property. The apartments are in prime areas and offer world-class amenities, competitive prices, and the potential for long-term value.
OpenBeachfront Apartments for Sale in Santa Marta, Colombia
What does a beachfront home in Santa Marta offer?
This stunning beachfront building features 10 floors and includes 150 apartments ranging from 30m² to 84.14m², along with two luxurious penthouses of 290 m² and 395 m². Thanks to its tourist regulations, the property offers flexibility for personal enjoyment or legal rental, providing a consistent source of income.
What are the types of apartments?
Discover the exceptional types of apartments available in the Beachfront Apartments project in the breathtaking city of Santa Marta. With the expert assistance of Real Estate by extaptgroup, you can confidently choose the perfect apartment that aligns with your budget, preferences, amenities, and desired comfort:
Type A Studio – Smart & Stylish Coastal Living (41m² – 47.5m²)
This modern studio is designed for those who value efficiency while still enjoying comfort. It features an open-concept layout that includes a cozy bedroom, a sleek bathroom, and a well-equipped kitchen. The bright living and dining area seamlessly extends to a private balcony, creating an ideal space to enjoy the sea breeze.
Type B Studio – Compact & Cozy Retreat (34m² – 35m²)
This thoughtfully designed studio is perfect for individuals or couples, maximizing space while exuding elegance. It includes a comfortable bedroom, a stylish bathroom, a functional kitchen, and a laundry area, providing all the essentials for a relaxed coastal lifestyle. The balcony adds an extra touch of tranquility, making it ideal for unwinding after a long day.
Type C Apartment – Spacious & Inviting (57m² – 65.77m², 2 Bedrooms, 2 Bathrooms)
This apartment is ideal for small families, couples, or anyone looking for extra space. It features two well-appointed bedrooms and two modern bathrooms. The open-concept layout includes a kitchen, dining, and living area, creating a welcoming atmosphere. Additionally, a private balcony invites you to enjoy the fresh ocean air. This unit is the perfect seaside getaway, thoughtfully designed for comfort and practicality.
Type D Apartment – The Ultimate Family Home (79.87m² – 84.14m², 3 Bedrooms, 2 Bathrooms)
This spacious apartment is ideal for families or shared living, featuring three large bedrooms and two stylish bathrooms. The modern kitchen, dedicated laundry area, and ample living and dining spaces blend functionality and comfort perfectly. You can also enjoy stunning views from the private balcony, where coastal tranquility meets contemporary design.
Type E Apartment – A Balance of Space & Elegance (69.52m² – 71.97m², 2 Bedrooms, 2 Bathrooms)
This carefully designed two-bedroom, two-bathroom apartment perfectly balances luxury and convenience. The open living and dining area seamlessly connects with a modern kitchen, while the private balcony offers stunning coastal views.
Take a moment to explore these numerous options, complete with dimensions and important details to consider when making your decision. This upcoming video will showcase how this beachfront apartment project exemplifies why Santa Marta has emerged as the current premier choice for real estate investment in Colombia.
What are the Amenities in Santa Marta Beachfront Apartments?
Experience the ultimate in coastal living with Santa Marta beachfront apartments, designed for those who crave a luxurious and convenient lifestyle by the sea. A stunning range of amenities awaits both residents and vacationers, including exceptional features that enhance your beachfront experience:
Solarium Area
Infinity-Edge Swimming Pool
Outdoor Space
Luxurious Sauna
Turkish Bath
Jacuzzis
Relaxation Spa
- Owners of the beachfront apartment enjoy exceptional amenities designed for relaxation and enjoyment. In the Solarium Area, they can bask in the sun, ideal for sunbathing, as they unwind under the warm Caribbean sun.
- The infinity-edge swimming pool serves as a refreshing escape, offering stunning panoramic coastal scenery. This serene oasis provides a resort-style experience perfect for lounging with a good book, taking a refreshing swim, or socializing with neighbors.
- Additionally, beautifully designed outdoor spaces enhance community interaction and create ample opportunities for leisure activities. Whether seeking relaxation or engaging with fellow residents, the amenities foster a vibrant beachfront lifestyle.
- Guests can experience exclusive wellness facilities, including a luxurious sauna that promotes deep relaxation, a traditional Turkish bath for a unique escape, and soothing Jacuzzis that melt away stress. The serene spa ambiance is designed for comfort and rejuvenation, making it the perfect space for pampering. You can enjoy the ideal blend of luxury and relaxation in the stunning beachfront apartment.
Other Amenities for a Vibrant Lifestyle
This intelligently designed studio is ideal for solo residents or couples, maximizing space while maintaining elegance. It features a comfortable bedroom, a stylish bathroom, a functional kitchen, and a laundry area, providing everything needed for a relaxed coastal lifestyle. The balcony adds an extra touch of tranquility, perfect for unwinding after a long day.
The building includes an on-site minimarket, restaurant, and bar for added convenience, ensuring that dining and essentials are always within reach. Residents can take advantage of the laundry facilities, and the video game lounge offers a fun and dynamic space for relaxation. When you step into the sophisticated lobby, you’ll experience a seamless blend of luxury, convenience, and community.
Beachfront Apartments for Sale in Santa Marta, Colombia
How to Start Investing in Real Estate in Santa Marta?
Whether it’s for Beachfront Apartments or any other investment option, there are four primary steps to buying real estate in Santa Marta and Colombia, not including transferring money to Colombia to purchase a property.
Step 1: Negotiation and verbal offer
This is when the buyer negotiates the price and terms with the seller. We recommend to involve an experienced professional who understands real estate laws in Colombia to do a deed search and other background checks.
A lawyer will conduct a thorough check of the property’s history using the “Certificado de tradición y libertad” and confirm that all municipal property taxes are up to date with the “Certificado de paz y salvo predial.” Additionally, the lawyer will verify the payment of taxes related to any increase in the property’s value through the “Certificado de paz y salvo de valorización.”
Some properties in Colombia can have hidden complications, including debts or a questionable ownership history. If you are interested in a property with some issues, fixing things is usually a long process. So, we recommend trying to avoid buying properties with problems.
Also, if buying in an apartment building or gated community, it is important to check if there are a lot of unpaid administración fees (similar to HOA fees in the U.S.). Some apartment buildings or gated communities do not adequately collect administración fees from owners, resulting in insufficient maintenance funds.
If everything checks out with the lawyer, it is time to negotiate the price. Nothing is binding at this point. Also, it is essential to understand if an owner is desperate or patient. The owner may say the price is negotiable. And you can make an offer lower than the listed price to feel out the owner.
Step 2: Promesa de Compraventa – the Purchase Agreement
After you have a verbal agreement on the price and terms for a purchase, your lawyer will draw up a purchase agreement, known as a promesa de compraventa.
This is a binding contract where you state the intention to buy or sell at a given price, and the seller expresses the intention to sell.
Keep in mind that Colombians are sophisticated negotiators. So, it is common for Colombians to renegotiate right up to signing the promesa de compraventa at a notary. You can also make changes if they are needed before signing the purchase agreement contract at a notary.
What is included in a typical Promesa de Compraventa?
There are several standard clauses in typical real estate purchase agreements in Colombia, including:
Price and items that are included
When considering the purchase of real estate in Colombia, it’s important to clarify what is included in the sale. This includes parking spaces, storage units, appliances, and curtains. Note that parking may have a separate title, and the seller can legally remove anything not explicitly included in the contract, even down to the light bulbs.
Down payment (Anticipo)
The down payment, or ‘anticipo’, typically amounts to about 30% of the purchase price, but this percentage is negotiable. This payment secures the deal.
Penalty Clause (Cláusula Penal)
It stipulates the financial consequences if either the buyer or seller backs out. If the buyer defaults, they could lose 10 to 20 percent of the down payment. If the seller defaults, he might face a lien for a similar amount.
Settling of mortgages and liens
Property transfer in Colombia requires the property to be free of mortgages, loans, taxes, and administration fees (HOA fees). This ensures a clear transfer of ownership.
Commercial and declared value (Valor comercial y valor catastral)
Understanding the difference between commercial value and declared value is the key. There’s often a gap between these values, impacting the taxes levied on the property.
Prorating the taxes, HOA, and rent
Proration applies to taxes, HOA fees, and, if applicable, rent. These costs are adjusted based on the purchase date, with taxes paid yearly and HOA fees monthly.
Closing at a Notary
The final signing at the notary, as outlined in the ‘promesa de compraventa’, sets the closing date, time, and location for the property sale in Colombia. Payment is usually made through bank checks or transfers, without an escrow system. At this meeting, the property title is officially transferred from the seller to the buyer. While the closing typically occurs on the agreed date, with the exchange of titles, funds, and keys, delays can happen due to unforeseen issues.
Step 4 – Getting your deed
If all things go smoothly with the closing, your lawyer will take steps to ensure everything is done correctly with the Registro de Instrumentos Públicos, which handles titles in Colombia.
Once the new Certificado de Tradición y Libertad is issued, a buyer can rest assured is the property owner. A new certificate typically requires about a week to be ready.
Are you looking to buy or sell Real Estate in Colombia?
Medellin Guru has partnered with Real Estate by expatgroup.co to provide real estate services to foreigners and locals interested in buying and selling properties in Medellin and across Colombia.
Recognizing our readers’ demand for real estate guidance, this partnership with Real Estate by expatgroup.co, desires to deliver trustworthy and comprehensive real estate services to our audience.
We chose to collaborate with Real Estate by expatgroup.co for buying and selling real estate services for several reasons:
- Real Estate by expatgroup.co is recognized globally and is a familiar brand for foreigners.
- As one of Colombia’s largest realtor companies, Real Estate by expatgroup.co has extensive coverage throughout the country, enabling it to serve various locations in Colombia.
- They boast a robust team of agents, many of whom are bilingual in English and Spanish.
- Real Estate by expatgroup.co ensures fair pricing through a thorough Comparative Market Analysis (ACM).
To access this real estate partner service from Real Estate by expatgroup.co, click the button below, complete a brief form, and receive a complimentary consultation offering insights into the local market, current pricing, and tips for buying or selling properties.
We chose to collaborate with Real Estate by expatgroup.co for buying and selling real estate services for several reasons:
- Real Estate by expatgroup.co is recognized globally and is a familiar brand for foreigners.
- As one of Colombia’s largest realtor companies, Real Estate by expatgroup.co has extensive coverage throughout the country, enabling it to serve various locations in Colombia.
- They boast a robust team of agents, many of whom are bilingual in English and Spanish.
- Real Estate by expatgroup.co ensures fair pricing through a thorough Comparative Market Analysis (ACM).
To access this real estate partner service from Real Estate by expatgroup.co, click the button below, complete a brief form, and receive a complimentary consultation offering insights into the local market, current pricing, and tips for buying or selling properties.
Real Estate by expatgroup.co
Medellín
, Antioquia
Lawyers+3Real EstateRealtorVisas
The Bottom Line: Santa Marta: The Hidden Gem for Property Investment
Santa Marta is becoming a top place to invest in Colombia, especially in real estate. With beautiful beaches and a rich culture, the city attracts more tourists, making it a great opportunity to buy beachfront apartments. As more expatriates and tourists come to the area, property values increase due to better infrastructure and economic growth.
Buying a beachfront apartment in Santa Marta offers luxury and a chance to earn good returns. These properties are perfect for a second home, vacation spot, or rental income. Santa Marta is a leading choice for real estate along the Caribbean coast with great ocean views, modern features, and reasonable prices. Now is the time to invest in this lively market and see your investment grow in one of Colombia’s most exciting locations.
